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GTA 6 Trailer 1 breaks YouTube records

GTA 6 Trailer 1, released December 4, 2023, drew 90.4 million YouTube views in 24 hours — a Guinness World Record for a videogame trailer.

The Miami skyline at dusk
Illustrative photo: The Miami skyline at dusk. Photo: Joe deSousa · CC0

Rockstar released GTA 6 Trailer 1 early on December 4, 2023, after it leaked. Guinness certified 90,421,491 YouTube views in 24 hours, the most for a videogame trailer.

Released
December 4, 2023
Runtime
1:31
24-hour YouTube views
90,421,491 (Guinness)
Song
"Love Is a Long Road" — Tom Petty

Guinness also recorded it as the most-liked videogame trailer (8.9 million likes) and the most-viewed non-music YouTube video in 24 hours. The trailer revealed Leonida, Vice City, the protagonists and a 2025 window.

Rockstar founder Sam Houser had teased it on November 8, 2023, to mark Rockstar's 25th anniversary.

Sources

  1. GTA VI official site - Trailer 1 page
  2. Take-Two IR: Rockstar Games Announces Grand Theft Auto VI, Coming 2025
  3. Variety: Grand Theft Auto 6 Officially Smashes YouTube Record With Most-Viewed Trailer Launch
  4. Guinness World Records: Grand Theft Auto VI first look becomes most viewed videogame trailer in 24 hours
  5. YouTube Blog: Grand Theft Auto VI trailer launch sets new 24-hour record on YouTube
  6. Shacknews: What song is playing in GTA 6 Trailer 1?
  7. Deadline: Grand Theft Auto 6 confirmed, trailer coming in December