The Miami HEAT will play as "Vice City" on November 18, 2026, the eve of GTA 6's launch, with special uniforms and court against the Milwaukee Bucks at Kaseya Center, 7 p.m. ET.
- Date
- November 18, 2026, 7 p.m. ET
- Venue
- Kaseya Center, Miami
- Opponent
- Milwaukee Bucks
It is part of a wider push in the Miami area: Miami-Dade signed a roughly $975,000 deal for a "Welcome to Vice City" sign on the Kaseya Center roof, and Miami Beach voted 4-3 to negotiate GTA 6 beach branding.
Sources
- NBA.com / Miami HEAT: A Night In Vice City
- Gematsu: Miami HEAT to play as Grand Theft Auto VI's Vice City on November 18
- VGC: Miami Heat NBA team to rebrand as 'Vice City' in GTA 6 marketing stunt
- Notebookcheck: Rockstar's $975,000 GTA 6 'Welcome to Vice City' marketing deal
- TechSpot: Miami-Dade wants to turn parts of the city into real-life Vice City
- NBC Miami: Miami commissioners approve GTA 6 marketing proposal ahead of game's release
